10 Million ABHA IDs in Just 2 Years: Industry Experts Discuss the Role of Ayushman Bharat Digital Mission in Mankind Pharma’s Docflix Exclusive 5W1H Podcast

Mankind
Pharma’s OTT platform for healthcare professionals, Docflix, tackles the
transformative Ayushman Bharat Digital Mission (ABDM) in its recent episode of
the exclusive podcast series, 5W1H. The
episode features a distinguished panel of experts including Kiran
Anandampillai, Advisor on Technology at the National Health Authority; Dr. Neelesh Kapoor, Diabetologist and founder of Eka Care; and Dr. Pankaj Kumar,
Orthopedician. Rinkesh Shah, Head of Digital Marketing at Mankind Pharma, anchors the discussion.

Please click on the link to access the podcast: https://bit.ly/3xm6gvt

The episode provides a comprehensive
analysis of ABDM’s role in bolstering the country’s digital health
infrastructure, fostering collaboration between startups and governmental
initiatives, and elucidating the significance of digitized health records
through the ABHA platform. ABDM’s core objective is to democratize access to
healthcare technology by dismantling market monopolies and establishing robust
architectural frameworks. Through ABDM, healthcare providers can leverage
personalized data points for patients, facilitated by a suite of Personal
Health Record (PHR) apps, thus enhancing patient literacy and expediting
processes like insurance claims settlement. Notably, the incentivization of
healthcare professionals under ABDM presents a lucrative opportunity, with
doctors now eligible to earn up to Rs. 4 Crores by linking health records to
ABHA after the initial 100 records.

In the episode, Mr. Kiran Anandampillai, Advisor on Technology at the National Health
Authority
shared, “The government
created ABHA to digitize patient health records and to identify patients,
thereby enhancing interoperability among hospitals digitally. Its official
website lists partners for various end customers, along with contact
information for demos and setup assistance. Additionally, there are
approximately seven PHR apps available for patients. NHAI and IRDAI have
proposed NHCE (National Health Claims Exchange) to streamline insurance claims,
with over 22 TPAs already integrated. ABDM also features new technology for
teleconsultation through the UHI (Unified Health Interface), allowing doctors
and patients to use compatible apps
.”

During the interaction, Dr. Neelesh Kapoor, Diabetologist and
founder of Eka Care
emphasized, “Technology
is a great equalizer; it does not differentiate between people. In India, if we
look at structural problems like availability, affordability, and access, all
can be addressed by technology. It ensures good care for people residing in the
remotest areas of the country or those belonging to marginalized communities in
India
.”

Through this dedicated OTT platform for
healthcare professionals, Mankind Pharma aims to foster a culture of
knowledge-sharing and awareness-building within the medical community. By
facilitating discussions on transformative initiatives like the Ayushman Bharat
Digital Mission (ABDM), Mankind Pharma endeavors to empower healthcare professionals
with the latest insights and advancements in the field. Through Docflix®, Mankind Pharma wants to catalyze
positive change in clinical practices, enhance patient care, and drive progress
in the insurance sector, ultimately contributing to the holistic development of
India’s healthcare ecosystem.

Please click on the link to access the podcast: https://bit.ly/3xm6gvt

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